Here is a list of resources to aid those working in  the toy and games business.

Please note this not a definitive list, we have added in resources we know, but are always happy to add new resources which are likely to be of service to the toy trade. Please also note, we have listed our own services and websites below in Bold for transparency:

TOY & GAME BUSINESS NEWS & ANALYSIS SITES: 

Toy Industry Journal (our own toy business analysis & news site): https://www.toyindustryjournal.com

The Toy Book:  https://toybook.com/ 

Toy News Online (UK): https://www.toynews-online.biz/

Toy World Magazine (UK): https://toyworldmag.co.uk/

Toys N Playthings (UK): https://tnp.media/ 

ICV2 (Pop culture products industry): https://icv2.com/

Spielwarenmesse Blog: https://www.spielwarenmesse.de/magazine/blog/language/1/

La Revue Du Jouet (France): https://www.larevuedujouet.fr/ 

Nostheide/Spielbox (Germany): http://www.nostheide.de/webshop3/?MODsid=6ea28895f3f3974ef7a521ce6578e94f

Global Toy News: http://www.GlobalToyNews.com

Toy & Hobby Retailer (Australia): http://www.toyhobbyretailer.com.au/

Ediciones Just/Juguetes (Spain): http://www.edicionesjust.com

Speelgoed (Holland): https://www.vakcentrum.nl/paginas/speelgoed-en-hobby/home-speelgoed-en-hobby

Revista Brincar (Brazil): http://www.revistabrincar.com.br/

Toy Journal Japan: http://www.toyjournal.or.jp/

TOY TRADE SHOWS

Spielwarenmesse-Nuremberg International Toy Fair – (world’s biggest toy trade show held in Germany every end Jan/star Feb): https://www.spielwarenmesse.de 

Toy Fair New York  – The largest toy trade show for the world’s largest single toy market – the USA, held every year around mid-February in Manhattan at the Jacob Javits Center: https://www.toyfairny.com/

Hong Kong Toy Fair – Major toy trade show held in Hong Kong every January. Often accompanied by meetings over the bay in Tsim Sha Tsui (there are many toy showrooms in the tower blocks on Mody Road) https://event.hktdc.com/fair/hktoyfair-en/HKTDC-Hong-Kong-Toys-and-Games-Fair/

BTHA UK Toyfair – This is the UK’s primary toy trade show held every January in London, England: https://www.toyfair.co.uk/

China Toy Expo: http://www.china-toy-expo.com/en/– Major toy trade show in Shanghai in October. This is a major opportunity to sell into China’s large and fast growing domestic toy market as well as sourcing opportunities for export outside of China.

TOY TRADE ASSOCIATIONS

ICTI (International Council of Toy Industries) – industry association for the worldwide toy industry: https://www.toy-icti.org/index.html 

The Toy Association (USA): http://www.toyassociation.org/

China Toy & Juvenile Products Association: http://www.tjpa-china.org/

The Japan Toy Association: http://www.toys.or.jp/

Deutscher Verband der Spielwarenindustrie e.V. – DVSI – (Germany): http://www.toy.de/

British Toy & Hobby Association (BTHA): http://www.btha.co.uk/

Federation Française Des Industries Jouet-Puériculture (FJP): http://www.fjp.fr/

Australian Toy Association: http://www.austoy.com.au/

Canadian Toy Association: http://www.cdntoyassn.com/

Hong Kong Toys Association: http://www.toyshk.org/

TAITMA (India): http://www.taitma.com/

Asociacion Espanola De Fabricantes De Juguetes (Spain):  http://www.aefj.es/

Asociación Mexicana De La Industria Del Juguete, A. C. – AMIJU – (Mexico): http://www.amiju.org.mx/

TOY INDUSTRY MARKET DATA

We recommend first visiting the above toy trade association websites for countries of interest, as most feature a statistics section with some degree of market data. Please note though that the toy business is quite hard to quantify/measure because it is so fragmented and broad, so in our experience some data is better and more robust from what is available! Sources for data on the toy business include:

NPD Toys https://www.npd.com/wps/portal/npd/us/industry-expertise/toys/

Euromonitor: https://www.euromonitor.com/toys-and-games

Kids Brand Insight (our own consulting company offers toy and game category wide and product specific qualitative market research: https://www.kidsbrandinsight.com/services

TOY BUSINESS EXPERT CONSULTANTS – BOARD GAME BUSINESS EXPERT CONSULTANTS

Kids Brand Insight – our own Consultancy business serving the global toy and board game industries. Our services include: toy business consultancy inc. toy company growth strategy & execution, board games business consultancy, sourcing consultancy (alternative locations, especially India & Vietnam), board games creation services, consumer playtesting research. For details on our services/more about our company: https://www.KidsBrandInsight.com/services 

PROFESSIONAL TOY & GAME INVENTORS/DESIGNERS

Game Creation Accelerator (our own service offering fast track board game development services): https://www.gamecreationaccelerator.com/

Reiner Knizia – celebrated board games designer with hundreds of successful games invented and brought to market: https://www.knizia.de/

TOY REVIEW WEBSITES, CHANNELS AND SERVICES

The Toy Verdict (our own toy review website, we only post toys and games that rate at 7/10 or higher, that way consumers know us as a portal for great toys and toy companies know if they submit their products we will provide a bonafide genuine review but if the product reviews badly we won;t post the review): https://www.thetoyverdict.com 

The Good Toy Guide (lead by leading toy industry personality and qualified child psychologist Dr. Amanda Gummer): https://www.goodplayguide.com/good-toy-guide/

TTPM Toy Reviews (major online following for toy reviews): https://ttpm.com/

MAJOR TOY RETAILERS:

Amazon USA: amzn.to/2zhxO7b

Amazon UK: https://amzn.to/2VrA5p7

Walmart (USA): http://walmart.com

Target (USA): http://www.target.com

Argos (UK): www.argos.co.uk

Smyths (across Europe): www.smythstoys.com

Carrefour (across Southern Europe): www.carrefour.com

N.B. the above links may be affiliate links whereby we are paid for directing traffic to the website concerned.